10 Rare Antique Advertising Items That Are Must-Haves for Collectors
Vintage advertising items are not just pieces of history. They are works of art in their own right. As these items become rarer, they continue to increase in value, making them an exciting addition to any collection. The rich history behind each item makes them more than just collectibles. They are treasures of nostalgia and culture. If you have an interest in antique advertising, now is the perfect time to learn more. Let us take a closer look at some of the most valuable and collectible antique advertising items today.
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Coca-Cola Contour Bottle (1915)
The Coca-Cola Contour Bottle, created in 1915 by the Root Glass Company, was designed to be instantly recognizable. The unique shape of the bottle was created to stand out among other soft drink bottles and to protect the brand’s identity. These bottles were used by Coca-Cola to hold their famous beverage and became a symbol of the brand. Today, original vintage versions of the Contour Bottle are worth up to $50,000 depending on their condition and rarity.
The bottle’s distinctive curves made it one of the most iconic pieces of advertising in history. The design was initially intended to set Coca-Cola apart from competitors, and it has remained one of the most enduring logos in the world. Many collectors seek out the earliest versions, especially those from the 1915 to 1930 era. The Contour Bottle remains a highly sought-after piece in the world of antique advertising memorabilia.
7-Up Spot Bottle (1940s)
The 7-Up Spot bottle, introduced in the 1940s, featured a playful design with the brand’s iconic dot mascot. Created by the 7-Up Company, this glass bottle was used to promote the refreshing lemon-lime soda. Its vintage design has become a collector’s item, with some bottles fetching up to $1,500 in pristine condition. The bottle’s rarity and connection to the beloved soft drink make it a valuable find.
The Spot” bottle was one of the first examples of a brand mascot being used in product design. The bright green bottle was visually distinct, and its association with the bubbly, fun character of Spot” made it stand out. Today, collectors treasure these bottles as a piece of advertising history, especially the original editions from the 1940s. The market for these bottles continues to grow, making them highly coveted by enthusiasts.
Pepsi-Cola Metal Sign (1940s)
The Pepsi-Cola metal sign from the 1940s is a prime example of vintage advertising designed for the exterior of stores and soda fountains. The sign, created by the Pepsi-Cola Company, features bold red and blue lettering, instantly grabbing attention. These signs were meant to attract customers and promote the brand’s soft drinks. Today, these signs can be worth up to $20,000 depending on their age and condition.
The vintage Pepsi-Cola signs are highly valued for their craftsmanship and for being an integral part of Americana. They were produced in mass quantities in the 1940s but are now rare due to age and wear. Many collectors specifically seek out these metal signs due to their nostalgic value and connection to the golden age of soda advertising. If you come across one in good condition, it could be a valuable addition to any collection.
Fanta Bottle (1940s)
The Fanta Bottle from the 1940s was introduced by the Coca-Cola Company in Germany as an alternative to the classic Coca-Cola during World War II. Its vibrant orange color and unique design made it a standout among other soda bottles. Depending on condition, these bottles can fetch between $2,000 and $4,000 today. The bottle’s design and the story behind its creation add to its collectible value.
During World War II, Coca-Cola could not access the ingredients for its classic formula, so Fanta was created as a substitute. The unique bottle design and its association with wartime efforts make this piece an interesting part of beverage history. Collectors appreciate its rarity and the connection to the early days of Fanta. The bottle is an excellent addition to any collection focused on vintage beverage advertising.
Coca-Cola Wooden Tray (1900s)
The Coca-Cola wooden tray from the early 1900s features vibrant colors and detailed illustrations of the brand’s advertisements. Produced by the Coca-Cola Company, these trays were handed out in the early 20th century as promotional items. Depending on its condition, the value of one of these trays can reach $10,000. The artwork on the tray and the piece’s historical significance contribute to its high value.
These trays were used to serve beverages at soda fountains, and they helped spread Coca-Cola’s brand message far and wide. The intricate designs often featured popular models and vibrant colors, making them attractive for both functional and decorative purposes. Today, these wooden trays are prized by collectors for their aesthetic appeal and their connection to Coca-Cola’s early days. It is one of the most sought-after advertising items in the vintage memorabilia market.
The Lone Ranger Tin Advertising Sign (1940s)
The Lone Ranger Tin Advertising Sign from the 1940s is a rare and highly collectible piece from a time when television advertising was just starting to take off. This sign was created to promote the Lone Ranger radio and television show and was distributed by various companies. Depending on the condition, it is valued at approximately $3,500. The colorful, bold design of the sign and its connection to a beloved pop culture icon make it highly sought after by collectors.
The Lone Ranger was a popular radio and TV show in the 1940s, and it captured the imaginations of millions. Companies quickly took advantage of this popularity by using the character in advertising campaigns, like this vintage sign. The sign features vibrant colors and action-packed illustrations that reflect the excitement of the show. Today, it remains a symbol of mid-20th century American advertising.
Hershey’s Chocolate Tin (1910s)
The Hershey’s Chocolate Tin from the 1910s was part of the company’s early efforts to market its chocolate products. These tins, which were used to store and promote Hershey’s chocolate, featured the brand’s early logos and vintage illustrations. With an estimated value of $3,000, this item is a rare find, especially in good condition. The connection to one of the most famous chocolate brands in the world contributes to its high value.
The 1910s marked a significant time for Hershey’s as the company expanded its market. The design on the tin captures the early marketing strategies, with eye-catching graphics and bold colors. Collectors of advertising memorabilia find the Hershey’s tin to be an essential piece due to its age and rarity. It offers a unique glimpse into the early days of Hershey’s chocolate history.
Coca-Cola The Boss Thermometer (1940s)
The Coca-Cola The Boss Thermometer from the 1940s is a rare advertising piece created to promote the brand’s beverage. The thermometer features an image of a 1940s Coca-Cola ad with the slogan The Boss written across it. These thermometers can be worth around $5,000 depending on their condition. Its rarity and connection to the mid-century marketing of Coca-Cola make it a prized collectible.
The The Boss Thermometer was produced to be displayed in businesses that sold Coca-Cola, serving both as a functional item and an advertisement. The charming artwork and the nostalgic feel of the design appeal to collectors of vintage Coke memorabilia. These thermometers were mass-produced, but few remain in excellent condition, making them highly valuable. Their history as an advertising tool adds to their desirability.
Lucky Strike Tin Sign (1930s)
The Lucky Strike Tin Sign from the 1930s is one of the most recognized pieces of vintage tobacco advertising. Created by the American Tobacco Company, this sign was used to promote Lucky Strike cigarettes with bold graphics. Depending on condition, the sign is valued at approximately $4,500. The bright colors and historical importance make this sign a highly collectible item.
Lucky Strike was one of the most popular cigarette brands in the 1930s, and this tin sign was used to attract smokers. The sign’s vivid colors and eye-catching graphics were designed to stand out in stores and tobacconists. Today, this sign serves as a reminder of an era when tobacco advertising was at its peak. Its historical and cultural significance makes it a valuable item for collectors of vintage advertising.
7-Up Advertising Sign (1950s)
The 7-Up Advertising Sign from the 1950s is a colorful, vintage promotional piece used to advertise the soft drink. This tin sign, featuring the brand’s slogan and vibrant graphics, was created to capture attention in retail spaces. The sign’s value can reach up to $2,500 depending on its condition and rarity. Its association with the iconic 7-Up brand makes it a desirable find for collectors.
The 1950s were a golden era for soft drink advertising, and 7-Up was no exception. This vintage sign reflects the era’s style, with bold, playful designs aimed at enticing customers. 7-Up’s lighthearted branding made it stand out, and this sign continues to evoke nostalgia. As one of the key pieces of 7-Up memorabilia, it remains highly collectible.
As these items become harder to find, their value continues to rise, making them a wise investment. Whether you are a seasoned collector or new to the hobby, there is always something unique to discover. Start your journey into the world of antique advertising and find a treasure that speaks to you.
This article originally appeared on Avocadu.