13 Iconic Lipsticks From Japan, Korea, and China You Can Still Buy Today
Lipsticks from Japan, Korea, and China have earned a loyal place in the makeup bags of fans around the world. Many of these shades and formulas have stood the test of time, making them easy to find even today. From timeless reds to modern matte favorites, these iconic picks remain popular for their style, comfort, and lasting wear.
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Shiseido Rouge Rouge

Shiseido’s Rouge Rouge line has long been celebrated for its range of elegant reds that flatter a wide variety of skin tones. The texture strikes a balance between creamy comfort and long-lasting wear, making it a dependable choice for both daily use and special occasions. Many beauty lovers appreciate how the shades remain vibrant without fading unevenly, even after hours of wear.
What sets Rouge Rouge apart is its sophisticated approach to red — each shade has subtle undertones designed to complement different complexions. This thoughtful detail has made the lipstick a signature item among fans of Japanese makeup. Even as new collections are released, Rouge Rouge remains a classic that’s widely available in major department stores and online.
Kanebo Kate Lip Monster

Kate’s Lip Monster has earned a devoted following in Japan for its rich pigmentation and surprisingly comfortable matte finish. Unlike many matte lipsticks that can feel dry, this formula glides on smoothly and keeps lips from looking parched. Shades such as “Dark Fig” and “Pinky Red” frequently sell out because they strike a perfect balance between trendy and timeless.
Another reason for its popularity is its staying power — once applied, the color holds strong even through meals and long days. The product’s packaging is sleek and affordable, making it appealing to younger buyers who want quality without overspending. Lip Monster continues to trend on Japanese social media, showing that its popularity is far from fading.
Visee Lipsticks (by KOSÉ)

Visee’s lipstick range has been a quiet staple in Japanese drugstores for years. Known for its fashionable shades and approachable pricing, the brand appeals to younger consumers who want stylish products without stretching their budget. Many shades lean toward natural tones, making them perfect for work or everyday wear.
Beyond affordability, the formula is praised for being easy to apply and lightweight. Visee often releases limited-edition colors, which adds excitement and collectability to the line. While trends shift quickly in beauty, this brand’s lipsticks remain steady favorites thanks to their reliability and easy availability.
Opera Lip Tint Oil Rouge

Opera’s Lip Tint Oil Rouge took off in Japan because of its unique hybrid texture. It combines the comfort of an oil with the fresh tint of a lipstick, resulting in a natural yet polished finish. Many Japanese women like it for its effortless look — a single swipe delivers color that adapts slightly to your lips.
The lightweight formula feels comfortable throughout the day, making it a practical choice for busy routines. Shades like “Red” and “Pink” became so popular that they often sold out within hours of restocks. Opera’s simple, chic design also adds to its enduring charm.
Sensai The Lipstick

Sensai’s The Lipstick is considered one of the most luxurious lip products to come from Japan. It features a smooth formula infused with skincare-inspired ingredients that leave lips feeling soft. The brand’s attention to detail makes this product feel more like a beauty ritual than a simple swipe of color.
Many consider it a collector’s item, as the packaging itself exudes sophistication. Although priced higher than most Japanese lipsticks, its reputation for quality makes it a splurge-worthy purchase. Beauty enthusiasts who enjoy indulgent textures and elegant finishes continue to turn to this line.
Shiseido Beni Kabuki Lipstick

Shiseido’s Beni Kabuki lipsticks pay tribute to Japan’s theatrical traditions. These deep red lipsticks are linked to the makeup worn in kabuki and other classical performances. The shades are bold and timeless, reflecting a cultural heritage that extends far beyond fashion trends.
Collectors and enthusiasts are drawn to their historic significance as much as their beauty. Even today, they remain available through specialty sellers and appeal to those who appreciate the fusion of tradition and modern beauty. They remind wearers that lipstick can be more than cosmetic — it can also be cultural.
3CE Mood Recipe Matte Lip Color

3CE, or 3 Concept Eyes, shook up the Korean beauty world with its Mood Recipe collection. These matte lipsticks came in a spectrum of trendy muted shades, making them perfect for creating effortless, chic looks. The formula’s soft matte finish feels comfortable while delivering strong color payoff.
The packaging also played a big role in its appeal — minimal and stylish, matching the shades inside. Many Korean influencers showcased these lipsticks, sparking international interest. Even years after their launch, the Mood Recipe lipsticks are still easy to find because of their lasting popularity.
Peripera Ink Velvet

Peripera’s Ink Velvet line became instantly recognizable for its vivid colors and signature gradient lip look. The velvety texture is a hybrid between tint and lipstick, leaving behind a long-lasting flush. Affordable pricing helped make this product especially popular among younger makeup lovers.
Its small, dropper-style packaging is playful and practical, adding to its popularity on social media. Shades like “Celeb Deep Rose” and “Best Fuchsia” have become fan favorites, consistently topping sales charts. The line continues to expand, proving its staying power in Korea’s competitive beauty scene.
Rom&nd Lipsticks (Zero, Glasting, Blur)

Rom&nd quickly rose to fame for its wide range of lip products, particularly the Zero Matte, Glasting, and Blur collections. Each line offers something unique — weightless mattes, glassy tints, or soft-focus finishes. The versatility ensures there’s a Rom&nd lipstick for every style.
Social media has been key to the brand’s success, as swatches of Rom&nd lipsticks are shared widely across Instagram and TikTok. Their affordable price point paired with excellent formulas makes them hard to resist. Fans frequently repurchase, cementing Rom&nd as a modern staple in Korean makeup.
Missha Dare Rouge Velvet

Missha’s Dare Rouge Velvet lipsticks showcase the brand’s ability to balance quality with affordability. The formula glides on smoothly, leaving behind a plush, velvety finish that flatters a variety of skin tones. The packaging feels sleek, which makes the lipstick look more expensive than it is.
Missha has been around for decades, and the Dare Rouge Velvet shows why it remains relevant. With shades that range from soft nudes to rich reds, there’s an option for nearly every preference. For many buyers, this lipstick is a reminder that classics don’t have to break the bank.
Innisfree Airy Matte Lipstick

Innisfree’s Airy Matte line is a favorite for those who want light, breathable lip color. Unlike heavier mattes, this lipstick feels feather-soft and doesn’t settle into lines. Its youthful, fresh look makes it particularly appealing for daily wear.
The colors tend to lean toward natural, understated tones, making them easy to pair with different makeup styles. As part of a brand known for eco-conscious values, the lipstick also carries the clean and minimal image Innisfree is famous for. Affordable yet stylish, it remains a steady seller across Asia.
Florasis (Hua Xi Zi) Engraved Lipsticks

Florasis lipsticks are as much art as they are makeup. Each bullet is intricately engraved with floral patterns inspired by traditional Chinese designs, making them highly collectible. The formulas balance rich pigment with a lightweight, satin feel that appeals to modern buyers.
The packaging is equally eye-catching, often decorated with motifs that highlight Chinese culture. Because of this, Florasis has become a symbol of national pride as well as a beauty favorite. It is one of the few C-beauty brands with strong international recognition.
Perfect Diary Lipsticks

Perfect Diary rose quickly as one of China’s most influential beauty brands. Their lipsticks are known for trendy shades and sleek, affordable packaging, attracting younger shoppers who want stylish products at a lower price point. Collaborations with designers and influencers have helped keep the brand fresh.
The Matte Lip Mud and Glamour collections are among the most popular, offering lightweight comfort and bold shades. Perfect Diary’s strong presence on social media platforms like Xiaohongshu ensures constant visibility. This strategy has turned many of its lipsticks into household names in China.
This article originally appeared on Avocadu.