14 Asian Makeup Products Under $20 That Outperform Luxury Brands

Finding makeup that works as well as luxury brands without the hefty price tag is easier than you might think. Many Asian beauty products under twenty dollars have built a loyal following for their quality, lasting power, and beautiful finishes. From lip tints to powders and mascaras, these affordable picks prove you don’t need to spend big to get results that feel high end.

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The Saem Cover Perfection Tip Concealer

This concealer has become a cult favorite for its creamy texture and impressive coverage. A tiny amount goes a long way, making it ideal for hiding dark circles, blemishes, and redness without caking. The lightweight formula blends smoothly into skin and holds up through long days.

Many fans compare it to high-end options like NARS Radiant Creamy Concealer, yet it costs just a fraction. The shade range has expanded in recent years, making it more accessible to different skin tones. It’s a reliable everyday pick that feels and performs far pricier than it is.

MISSHA M Perfect Cover BB Cream SPF42

This BB cream is one of the most recognizable Korean makeup products worldwide. It combines medium coverage with skincare benefits such as hydration and sun protection. The formula evens out tone while still looking natural on the skin.

For those who don’t want a heavy base, this product strikes a great balance. Many reviewers say it competes with department store foundations thanks to its silky finish. The added SPF makes it especially handy for daily wear without layering multiple products.

Innisfree No-Sebum Mineral Powder

This loose powder is a long-time favorite among those with oily or combination skin. It sets makeup in place while absorbing excess shine throughout the day. The fine texture gives a smooth, matte finish without leaving a heavy look.

What sets it apart is its affordability compared to higher-priced setting powders. Despite the small packaging, a little goes a long way, making it last for months. It’s the kind of product that feels simple yet delivers results you’d expect from pricier brands.

CANMAKE Marshmallow Finish Powder

This compact powder is beloved for the soft-focus effect it gives the skin. It blurs pores and creates a velvety finish, perfect for touch-ups on the go. The lightweight feel makes it comfortable for all-day wear.

Many compare its performance to luxury pressed powders that cost three to four times as much. The packaging may be simple, but the payoff surprises first-time users. It’s especially popular in Japan, where drugstore makeup often rivals high-end counterparts.

CANMAKE Cream Cheek

This cream blush blends effortlessly into the skin, leaving a natural flush of color. It comes in a compact with a clear lid, making it easy to spot the shade at a glance. The texture melts into the skin without streaking or patchiness.

What makes it stand out is how it mimics the glow of higher-end cream blushes. The shades are vibrant yet wearable, offering both fresh pinks and warm corals. With a soft, dewy finish, it gives cheeks the look of a healthy, natural flush.

Kiss Me Heroine Make Long & Curl Mascara

This mascara is well-known for its extreme staying power. It lengthens lashes dramatically while holding a curl all day, even in humid climates. The slim brush helps reach every lash for a wide-eyed effect.

Unlike many mascaras at this price point, it resists smudging and flaking with ease. Makeup lovers often rank it beside high-end mascaras for performance. The waterproof formula can be tricky to remove, but that’s also why it stays put through anything.

Etude Fixing Tint

This tint has a lightweight texture that feels comfortable on the lips. It dries down to a soft matte finish that doesn’t feel drying. Once set, it resists smudging and transfer, which makes it practical for daily wear.

Fans appreciate the flattering shade range that covers muted nudes, pinks, and deeper tones. Its long wear reminds many of designer lip products, yet it stays under twenty dollars. It’s a dependable option for anyone who loves a matte lip look that lasts.

Peripera Ink Velvet

This lip tint is one of the most popular in the K-beauty world. It glides on with a mousse-like texture, leaving behind a plush, blurred finish. The pigmentation is strong, so just a small dab delivers full impact.

What users enjoy most is the balance between comfort and color payoff. The tint wears down evenly, leaving lips with a natural stain. Many compare it to higher-end matte lipsticks that deliver a similar soft-focus effect.

rom&nd Juicy Lasting Tint

This glossy tint delivers the look of both a lip gloss and a stain in one. The formula feels juicy and hydrating, while the color lingers long after the shine fades. It has become a best-seller for its fun shade range and glassy finish.

Many reviewers draw comparisons to Dior Addict Lip Tints, noting similar shine and staying power. The shades lean trendy, with fruit-inspired tones that flatter a variety of skin tones. It’s a fun, affordable way to get a luxury-inspired lip look.

A’PIEU Juicy-Pang Tint

This product is known for its fresh, dewy finish on the lips. The texture feels like a light gloss at first but stains the lips for longer wear. The fruity colors are flattering and youthful.

Despite being inexpensive, the payoff looks far more refined than expected. Many fans treat it as a dupe for pricier gloss-tint hybrids. It’s easy to apply on the go and keeps lips looking lively without the stickiness of traditional gloss.

KATE Tokyo Designing Eyebrow 3D

This brow powder compact has remained a bestseller in Japan for decades. It contains three shades that can be blended to create a natural gradient effect. The formula also works well for subtle nose contouring.

The versatility is what makes it a standout product. Unlike single-shade brow products, it adapts to different tones and preferences. Many makeup artists compare it to luxury brow palettes thanks to its smooth texture and lasting power.

INTO YOU Lip Mud

This product delivers a blurred matte look with a unique airy texture. It sits comfortably on the lips without emphasizing dryness. The shades lean trendy and bold, making it a favorite among younger users.

What’s impressive is how multi-functional it can be. Some use it on cheeks as well as lips for a monochrome look. Despite being affordable, it gives a finish similar to high-end matte liquid lipsticks.

Judydoll Makeup (highlighters, liners, blushes)

Judydoll is a Chinese brand gaining attention for its fun, colorful products. Their highlighters in particular are praised for being silky and reflective without looking chunky. The liners and blushes are equally playful yet wearable.

While the packaging feels youthful, the performance has surprised many reviewers. The textures and shades rival products that cost much more. It’s proof that trendy makeup doesn’t have to come with a steep price tag.

Perfect Diary Rouge Intense Velvet Slim Lipstick

This lipstick line offers a smooth velvet finish in a sleek slim bullet design. The colors glide on effortlessly and have strong payoff. The packaging looks elegant, echoing the style of much pricier brands.

The wear is comfortable, with a semi-matte finish that feels modern and chic. Many compare it to designer slim lipsticks from YSL or Armani. With the price sitting under twenty dollars, it feels like a luxury find at a drugstore cost.

This article originally appeared on Avocadu.